COOKIES AND PRIVACY POLICY

We provide information below on how Designbrickan collects and processes data. By accepting the Designbrick purchase conditions, you also accept our cookies and privacy policy.

PERSONAL DATA

Personal data means any information that can directly or indirectly identify a natural person. The data controller for the processing of your personal data is:
Designbrickan (Åry AB) Org. nr: Titanvägen 3 SE-382 46 Nybro

We care about your privacy and do not collect more personal data than necessary. We comply with the General Data Protection Regulation (GDPR). This policy helps you understand what personal data we collect and how we process it. For questions about personal data processing, please contact info@designbrickan.se.

WHAT PERSONAL DATA DO WE STORE?

When you make a purchase, we collect your first and last name, address, email address, IP address, phone number and order history. When paying by invoice via Klarna, you need to provide your personal identification number. However, we only store your birth number, not the last four digits of your personal identity number. You can choose not to provide your personal identification number if you choose a payment method other than invoice.

In order for us to process your personal data, a guardian’s consent is required. By registering and/or ordering, you guarantee that you have custodial consent for us to process your personal data. Within the EU, minimum age requirements for processing personal data are regulated by each Member State. By clicking on “Complete purchase” you agree to the terms and conditions of Designbrickan. You also guarantee that you have the consent of the guardian for the processing of personal data based on the applicable legislation.

FOR WHAT PURPOSE IS YOUR PERSONAL DATA USED?

The personal data Designbrickan collects, stores and processes is only the data necessary for us to handle your purchase, i.e. for the purpose of delivering your products and receiving your payment. The purpose is also to be able to handle returns and complaints if necessary. The legal basis for our processing of personal data is thus that we need the data to be able to fulfill a purchase agreement between Designbrickan and you as a customer.

By storing your personal data with us, your order can be handled more smoothly and we can improve your shopping experience. Your IP address is stored for fraud prevention purposes. We may also inform you of news and promotions that we think may be of interest to you. This is described in more detail in our terms and conditions of purchase in the ‘Newsletter’ section. The processing of your personal data for this purpose is based on your consent when you agree to direct marketing when making a purchase. You have the right to withdraw consent to the processing of personal data and to refuse direct marketing at any time. You can read more about how to withdraw your consent in our terms and conditions in the ‘Newsletter’ section.

Your email address may be used for targeted marketing on other websites in order to display relevant advertisements. You can request to have your email address and participation removed from these target groups by contacting us. We may also use your personal data to conduct customer surveys with the aim of improving the website and thus your shopping experience.

Your order number and order value may be shared with third parties to measure marketing efforts, but no more data than order number and order value is shared in this case. We are committed to protecting your privacy and will not use your personal data for anything other than the original purpose, as described in this policy.

HOW IS YOUR PERSONAL DATA PROCESSED?

Designbrick uses encrypted communication via Secure Socket Layer (SSL), to ensure that your personal data is protected during purchase. Credit card information is only handled by the financial institution in a secure and encrypted connection. When handling your personal data, we also follow an internal security policy designed to ensure that we comply with applicable legal requirements.

Your personal data is only processed by Designbrickan and the parties involved in the processing of your purchase. Your personal data will not be shared with unauthorized persons. We never sell or exchange your personal data for marketing purposes to third parties outside Designbrickan.

Your personal data is only kept for as long as there is a need to keep it to fulfill the purpose for which it was collected. Designbrickan may retain the data longer if necessary to comply with legislation or, where applicable, to protect legal interests.

WHAT ARE YOUR RIGHTS?

As a customer, you have the right to contact us to obtain information about the personal data we have stored about you, the possibility of updating it or having it deleted. As a customer, you also have the right to data portability and restriction of processing of personal data if you consider the data to be inaccurate or have requested rectification. Furthermore, you have the right to object to the processing of personal data based on our legitimate interest. We then stop processing the personal data, unless we can demonstrate a legitimate reason that overrides your interests and rights. For questions about our processing of personal data or to exercise your rights, please contact us by email.

COOKIES

Designbrickan uses cookies to give you the best experience on the site. Cookies are very small text files that are stored on your hard drive when you visit websites. The main purposes for using cookies are web functionality, web statistics and marketing. We use first and third party cookies.

Some cookies are directly necessary for the functionality of the site. These keep track of your settings and make your experience smoother by, among other things, recognizing your device and remembering your settings. In addition, cookies are also used to collect information about the duration of a visit, pages visited, whether a purchase was completed or demographic information such as origin, gender and age. The purpose of this is to enable Designbrickan to analyze website visits and further develop the site’s experience. Information collected via cookies may be shared with close partners for analytical purposes. You can choose to disable cookies in your browser. However, these settings affect some of the functionality of the site and we ask you to be aware that this may result in the website not working properly.

DESIGN TRAY E-COMMERCE

Purpose: Used to store information on currency, language and delivery address. For example, to display products in the correct currency and VAT rate and to save your shopping cart so that you can easily resume your purchase at a later date.

GOOGLE ANALYTICS

Purpose: Used to collect information on how our website is used. For example, which pages are visited, how long a page is visited and the number of purchases. This allows us to develop the user experience.

RE-MARKETING/DOUBLECLICK

Purpose: Used to be able to show related ads based on which products the visitor has shown interest in and to measure the results of advertising in the Google ad network.

FACEBOOK

Purpose: Used to track results from advertising on Facebook and to be able to show related ads based on which products the visitor has shown interest in.

SNAPCHAT

Purpose: Used to track results from advertising on Snapchat and to be able to show related ads based on which products the visitor has shown interest in.

CHANGES TO THE PRIVACY POLICY

Designbrickan reserves the right to make changes to the Privacy Policy at any time as necessary to comply with legal requirements or to address disruptions. All cases will be published in this document.